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How AI is changing holiday shopping and what advertisers need to know

Katherine Langford
Editor-in-Chief · Friday, November 6, 2026 at 3:00 PM · 1 min read
How AI is changing holiday shopping and what advertisers need to know — McFarland Technology news

elk Marketing reports that AI is transforming holiday shopping, influencing product discovery and advertising strategies as consumers increasingly seek personalized gift suggestions through AI tools.

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